“Health is Everything” to CVS Pharmacy and now so is natural beauty.
The company has announced that beginning in April they will officially put an end to the digital altering of their in-house beauty ads.
American pharmaceutical giant CVS pledges to stop “materially altering” imagery associated with its beauty products in stores and online by April. And it's asking all the beauty brands it sells to do the same. pic.twitter.com/Tu9QHf2m4Q
— AJ+ (@ajplus) January 15, 2018
CVS Health executive Vice President and CVS Pharmacy President Helena B. Foulkes told Women’s Wear Daily that this is a health care issue.
The connection between the propagation of unrealistic body images and negative health effects, especially in girls and young women, has been established,” Foulkes said. “As a purpose-led company, we strive to do our best to assure all of the messages we are sending to our customers reflect our purpose of helping people on their path to better health.
According to WWD, CVS hopes to be completely photoshop free by 2020. For right now, in-house CVS Beauty ads that haven’t been retouched will have a special watermark.
Trump Has a Really Big Budget Proposal
And it might hit higher education right where it hurts.
The White House’s 2019 budget proposal was released yesterday, with the bold headline being that the administration wants $4.4 trillion for the year. The proposal bears President Trump’s vision of an America armed for war, paid for in part by an America that doesn’t prioritize education.
The $4.4 trillion is a dramatic increase from the amount of money the Trump administration spent during 2017. Much of the added funds would go toward military spending and toward funding a wall on the border between the United States and Mexico.
“We’re going to have the strongest military we’ve ever had, by far,” the president said. To “balance” the federal budget see-saw, Trump removes weight through cuts, scientific research, public broadcasting, and domestic programs benefitting the poor and middle class, such as student loans.
The proposal would also reduce funding for social programs like Medicaid and Medicare. Even with these cuts, government spending is projected to increase the federal debt by at least $7 trillion by 2027.
According to CNBC, “The proposal would sharply curtail income-based repayment plans, scratch the Public Service Loan Forgiveness Program, and embolden the government to go after students who don’t pay their loans and cut funding for federal work study in half.”
Implementation of such changes to loans would be seen by borrowers only after July 1, 2019.
As lawmakers from both parties digest the details, they will be arming for a potentially long struggle toward approval in the weeks ahead.
Dunkin’ to Stop Using Foam Cups by 2020
And it’s about time, too.
There has always been something different about getting coffee from Dunkin’ Donuts. It’s a no-frill — but super tasty — alternative to Starbucks or your local brewer, with down home, no-frills feel.
And they serve their brew in those foam cups. Comforting and easy to grab, sure, but not very good for the environment.
Dunkin’ announced today that those polystyrene foam cups will be completely phased out from its stores globally by 2020, reducing the waste stream by millions.
Foam packaging of any kind decomposes very slowly, washes into waterways and can harm sea life and other creatures who depend on the water supply to live.
McDonald’s also said it will get rid of any remaining foam cups in the next few years as well, though they have already drastically reduced dependance on them.
So raise one to Dunkin’ for taking a step in an environmentally friendly direction.
Buzzfeed and NBC Launched a ‘Millennial Parenting’ Channel Today
Playfull is aimed at parents aged 20-34, which is you, college students with kids.
NBCUniversal and BuzzFeed launched something that is being called a “millennial parenting channel” today on Facebook.
Peggy Wang, BuzzFeed’s editorial director for lifestyle brands told Digiday that the focus will be giving parents valuable and relatable information with a BuzzFeed bent. Those parents are in the age range of 20 to 34, meaning it would include some college students.
Expect to see a 15-second commercial that will air during the Winter Olympics pushing the Playfull brand.
Here’s the video that appeared on Playfull’s page this morning:
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States Fight Back Against FCC’s Orders to End Net Neutrality in April
Nearly half the states in the U.S. are fighting for net neutrality.
University of Vermont Students and Faculty Rally Against Racial Injustices
The rallies come as a response to growing racial tensions on the University of Vermont campus.