Connect with us

Business

How Facebook Could Reinvent Itself: Three Ideas From Academia

The company can take a number of steps to address privacy concerns.

The Conversation

Published

on

Jeff Inglis, The Conversation

Facebook CEO Mark Zuckerberg’s testimony in front of Congress, following disclosures of personal data being misused by third parties, has raised the question over how and whether the social media company should be regulated. But short of regulation, the company can take a number of steps to address privacy concerns and the ways its platform has been used to disseminate false information to influence elections.

Scholars of privacy and digital trust have written for The Conversation about concrete ideas – some of them radical breaks with its current business model – the company could use right away.

1. Act like a media company

Facebook plays an enormous role in U.S. society and in civil society around the world. The leader of a multiyear global study of how digital technologies spread and how much people trust them, Tufts University’s Bhaskar Chakravorti, recommends the company accept that it is a media company, and therefore

take responsibility for the content it publishes and republishes. It can combine both human and artificial intelligence to sort through the content, labeling news, opinions, hearsay, research and other types of information in ways ordinary users can understand.”

2. Focus on truth

Facebook could then, perhaps, embrace the mission of journalism and watchdog organizations, and as American University scholars of public accountability and digital media systems Barbara Romzek and Aram Sinnreich suggest,

start competing to provide the most accurate news instead of the most click-worthy, and the most trustworthy sources rather than the most sensational.”

3. Cut users in on the deal

If Facebook wants to keep making money from its users’ data, Indiana University technology law and ethics scholar Scott Shackelford suggests

“flip[ping] the relationship and having Facebook pay people for their data, [which] could be [worth] as much as US$1,000 a year for the average social media user.”

The ConversationThe multi-billion-dollar company has an opportunity to find a new path before the public and lawmakers weigh in.

Jeff Inglis is the Science + Technology Editor for The Conversation.This article was originally published on The Conversation.Read the original article.

Are you looking for digital journalism training and experience? Are you a journalism major who wants to take your career to the next level? CMN’s Digital Journalism course gives you real-time experience, intense feedback on your writing, exposure to journalism influencers and mentors, and a great place to display your work. You can get academic credit too. Check out the Digital Journalism Course here.

Sign up for the Morning Scoop

and wake up with us each day.

CMN Reports

Academics4 days ago

Temple University Professor Marc Lamont Hill Faces More Trouble Over U.N. Speech

The Temple University professor is under fire from Temple for a U.N. speech critical of Israel.

by , The Catholic American University
National News3 weeks ago

Michigan State University Ex-President Charged in Larry Nassar Case

The investigation continues.

by , U. Alabama Birmingham
Food3 weeks ago

CDC Warns Not to Eat Romaine Lettuce Amid Another E. coli Outbreak

If you were planning on having a side salad this Thanksgiving, think again.

by , U. Alabama Birmingham
Academics3 weeks ago

Michael Bloomberg Donates $1.8 Billion to Johns Hopkins University

Bloomberg's gift is one of the largest ever donations to higher education, but it hasn't garnered the praise that the...

by , University of Pittsburgh
Education3 weeks ago

Betsy DeVos Reinterprets Title IX: Victims Must Bear the Burden of Proof

Opponents of the policy say that it would favor the accused over the accuser.

by , University of Pittsburgh
In the Hot Seat3 weeks ago

This Heartwarming Story Turned out to be too Good to be True

Couple who decided they wanted to do the right thing by raising money for a homeless man turned out to...

by , Mercy College
National News3 weeks ago

Trump Administration to Restore Acosta’s Press Pass

CNN file a lawsuit against President Trump

by , Mercy College
History3 weeks ago

Judge Rules CNN’s Jim Acosta Must be Granted Previous Press Credentials

A win for journalistic freedom...as the saga continues.

by , CMN Senior Correspondent

Top Reads