Connect with us

Business

Twitter and Snapchat are Going Head to Head

Twitter is following Facebook and Instagram’s lead and is working on their version of Snapchat stories.

Published

on

Snapchat and Twitter are on the opposite sides of the social media spectrum. As many of us know, Snapchat is more photo and video oriented, with dog filters and dancing hot dogs galore. Twitter leans more towards text heavy posts (granted your message is under 280 characters) with the occasional GIF here and there. Now, Twitter is rumored to be planning on bridging the gap by creating a Snapchat-style feature.

Twitter Inc. is supposedly working on a Snapchat-style tool that will make it easier for users to post videos on its app, according to a report by Bloomberg on Thursday. The feature is supposed to encourage users to share more videos by reducing the amount of steps it takes to post video content.

At this time, the design has not been finalized, and there is no timeline set for its debut. Twitter has yet to make a comment on this new feature.


Snapchat Stories trailer published on Snapchat’s YouTube channel on Oct 3, 2013.

Twitter is not the first company to become inspired by Snapchat’s story feature, which allows users to post videos before it disappears forever after 24 hours. The social media powerhouse Facebook Inc. released an identical feature on both its Messenger and Instagram apps a couple years ago.

For Facebook, the copycat feature was a success, at least on Instagram. Instagram stories has over 150 million daily users worldwide. Facebook on the other hand… some consider Facebook stories to be a “total failure.”

As far as Twitter goes, the company has been struggling with a stagnant user base for months, and its stock has been collapsing. At this point, it is hard to tell whether or not this move can revive Twitter’s user base. However, shares of Snapchat parent Snap fell more than 5% on Thursday, and Twitter shares gained about 1.4%. Is this just a coincidence, or could there be some truth behind the rumor?

Did you enjoy this article? You can learn how to write stories like this from our journalism experts. In just two short months, CMN will get you the hands-on experience necessary to actually land a job in journalism. Check our training courses here.

Arianna is College Media Network's Weekend Editor and a student at Penn State University. She has written for various websites, including Thought Catalog and The Odyssey Online. Arianna also runs her own blog called Yoga With Mimosas in which she combines her passion for fitness and writing in hopes of inspiring and empowering others through her work.

Sign up for the Morning Scoop

and wake up with us each day.

CMN Reports

Equality5 days ago

Truett McConnell University Cuts Ties With Nike After Kaepernick Commercial

They're on that Christian college trend.

by , University of Kentucky
Government1 week ago

Analysis: Trump Administration Still Wants to Separate Immigrant Families

The Flores settlement is in the spotlight as children remain apart from their parents.

by , College of the Holy Cross
Campus Crime2 weeks ago

Here’s What to Know About the Trump Administration’s New Sexual Assault Guidelines

Hint: it's a lot of semantics.

by , College of the Holy Cross
National News2 weeks ago

Toyota Recalls Over One Million or More Hybrids Due to Fire Risk

Toyota is under pressure after over a million vehicles were recalled.

by , CMN Senior Correspondent
Entertainment3 weeks ago

Hacker Who Published Celebrities’ Nude Photos Sentenced to Jail

Garofano was the first out of four people to be sentenced for these crimes.

by , CMN Senior Correspondent
National News3 weeks ago

Delta Sigma Theta Members Honor Late Soror, Aretha Franklin

Thousands gather to pay their respects to the Queen of Soul

by , U. Alabama Birmingham
Free Speech3 weeks ago

Creator of 3D-Printed Guns is Selling Blueprints, Despite Court Rulings

Loopholes make all the difference sometimes...

by , CMN Senior Correspondent
Campus Crime3 weeks ago

Seven Arrested in Protests Over Removal of “Silent Sam” at UNC Chapel Hill

Protests over the removal of a confederate statue at UNC Chapel Hill on Monday come to a head this Saturday.

by , College of Charleston

Top Reads