Earlier this year, YouTube CEO Susan Wojcicki informed the public that YouTube will be more keen on enforcing their policies and punishing creators who impact the community as a whole. YouTube showed that they were serious about implementing consequences after YouTube creator Logan Paul uploaded a video of him shooting a taser at a dead rat. YouTube responded by suspending ads on Paul’s channel.
“After careful consideration, we have decided to temporarily suspend ads on Logan Paul’s YouTube channels,” a YouTube spokesperson said in a statement to The Verge. “This is not a decision we made lightly, however, we believe he has exhibited a pattern of behavior in his videos that makes his channel not only unsuitable for advertisers but also potentially damaging to the broader creator community.”
While Logan Paul has a large following of nearly 17 million subscribers, YouTube was not shy about making an example of Paul on Twitter.
In response to Logan Paul’s recent pattern of behavior, we’ve temporarily suspended ads on his channels.
— YouTube Creators (@YTCreators) February 9, 2018
With such a large following, it is no surprise that there are people who are both for and against YouTube’s decision to suspend ads on Logan Paul’s channel.
It’s not gonna stop his behaviour but it’s a good step forward and shows youtube are taking action. Bravo 👏🏼
— Yammy 🎀 (@yammy_xox) February 9, 2018
Yes they did ask that question. No, he doesn’t deserve it. People just want to hate him now Because it’s the trend. I personally don’t care for the guy but he hasn’t done anythin this time. He can’t even breathe without someone sayin “he breathed the wrong way, Take his channel.”
— L31F ,=,e (@L31FGaming) February 9, 2018
Others feel that ad suspension is not enough and that Paul’s channels should be removed altogether.
Only disabling ads? Take down his whole channel, he is the cancer of the internet, loads of youngsters will be normalizing his behaviour.
— Bren (@nacholeebre) February 10, 2018
This is not the first time YouTuber Logan Paul has been the focus of attention due to his controversial videos. Paul had previously uploaded a video taken at the Suicide Forest in Japan. This prompted YouTube to look into further consequences for Paul.
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